What Platforms are recommended and how can they help your business? (Check out Platform Statistics in the tab bar!)
What Platforms are recommended and how can they help your business? (Check out Platform Statistics in the tab bar!)
Google:
My Google Business is used to add your business, regardless of where it was created, onto its search engine so it can be more easily found
Google is the world's largest search engine, and it has over 1 billion people who use its products and services.
Apple:
Apple Maps pulls some information from yelp, however to have control over what is displayed you need an Apple Business connection (Apple ID required). Apple Maps acts very similar to Google Maps, however your business may not be automatically added to it.
There are more than 1.5 billion active iPhone users worldwide as of 2023.
Yelp:
Individual Yelp Accounts are used to locate businesses, place orders, or leave reviews. Business Accounts are needed to control what is seen on yelp and need to be claimed by the business owner, or when someone is searching for a product you might sell, they will skip over your business for the next one.
Yelp has more than 178 million visitors every month across its platforms. Among them, 90 million monthly users come from mobile: 33 million from mobile apps and 57 million from mobile web browsers.
Instagram:
What started out as an image sharing platform, turned into a marketing platform with high engagement with its potential customers. With sutle marketing teniques you are able to show customers you have a product, they just might want or need and didn't know.
In 2021, there were 1.21 billion monthly active users of Meta's Instagram, making up over 28 percent of the world's internet users
Facebook:
At one time Facebook was used as a blogging platform, to keep friends and families informed of personal updates, now is used as an outreach for local consumers. Facebook can be set to target your local community with your product or services.
How many users does Facebook have? With roughly 2.96 billion monthly active users as of the fourth quarter of 2022, Facebook is the most used online social network worldwide.
Youtube:
If you don't know? Just Youtube it. Youtube has grown so fast and big and the potential of your business can grow with it. Youtube can be used for a number of things and can be adjusted to showcase your product or service. You would be surprised at what people watch, listen to, and learn while a professional shares their knowledge.
In 2022, YouTube counted over 2.56 billion users accessing its video content worldwide.
Linktree:
Too many platforms? How about just one? With just the use of your camera phone, you can scan ONE barcode and have access to multiple apps. This is very imporant when targeting different demographics. Many older generations lean towards facebook, while the younger techinical age leans towards instagram. Why choose when you can have all of them together and in one place.
Linktree has 23 million active users as of 2022
Twitter:
Food trucks, vendors, pop up events, all have one thing in common... they aren't permanently in one place. Twitter is a means of communication to your customers or potential customers. Everything from new products, where you will be, or if an emergency happens and you need to close, your customer base will always know.
When looking at its audience worldwide, data shows that Twitter has 450 million monthly active users.
TikTok:
Much like Instagram, Tiktok is known for its consumer engagement. Reminding customers, you are human and like to have fun. Consumers purchase from business they are able to relate to and if you target the new generations, you will need to engage properly and provide content for them to be humored by.
Monthly Active Users – TikTok officially has over 1 billion monthly active users.